Manor Lake Development was preparing a new service in senior living. They are creating a new senior community focused on Independent Living for the 55+ individuals and couples. They initially contacted me to create a new brand. After discovery conversations, we recognized that a brand extension rather than a new brand was the path to success. We decided to design an identity that maintained elements of the Manor Lake brand identity and expand upon it. We also created a variety of marketing materials to aid in the promotion of the Horizon Independent Living Community.
This brand extension will serve to elevate this new service line in the first of many such planned developments under the Manor Lake umbrella. The owner and management team appreciated the speed and clarity we brought to the process.
Brand Identity Design
Illustration
Layout
Marketing
Photo Retouching
Working with Warren and the team at Tingen Creative was a seamless experience from start to finish. We came to them with a vision for branding our newest independent living development, Horizon, and they delivered quickly and efficiently. The final logo and marketing materials captured the essence of what we were building—freedom, comfort, and community for active seniors. Warren asked the right questions, listened closely, and made the process feel collaborative and efficient. We had a tight timeline, but their professionalism and creative clarity made it easy. We’re thrilled with the results and wouldn’t hesitate to work with them again.